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  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

  • Simply electrifying - The BMW i Formula E Event Kit

    A sponsorship in the Formula E electric racing series attracts worldwide attention to a brand in an extremely sustainable environment. That's exactly what their appearance has to do.

Simply electrifying - The BMW i Formula E Event Kit

Dynamic, sustainable, with a finger on the pulse of the times: Formula E is currently the most exciting racing series in the world - the ideal platform for a brand like BMW i to position itself as a pioneer in this environment. Our task was to create the big stage for it.

This is what we like about it

Since 2016 we have been travelling around the world with BMW i and Formula E, from Hong Kong via Berlin and Mexico City to New York. Several thousand fans come into live contact with the brand per race - about ten times a year.

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